Nigerian Creators: Pitch Tunisian Brands on Hulu – BTS Win

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MaTitie

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💡 Me yasa wannan batu yake muhimmanci ga masu ƙirƙira daga Najeriya?

Akwai masu ƙirƙira a Najeriya da yawa suna neman hanyoyi masu ɗorewa don yin abun ciki na zamani — musamman bayan-fage (BTS) — wanda ke jawo hankalin brands, agencies, da masu kallon waje. Tambayar “Yaya zan isa ga kamfanonin Tunisia da ke alaƙa da Hulu don yin rikodin BTS?” na nufin abubuwa daban-daban ga mutane daban-daban: wasu suna nufin kamfanonin Tunisia da suka yi tallata kansu a Hulu (ko a cikin shirye-shiryen da Hulu ke rabawa), wasu kuma na nufin kamfanoni na Tunisia da ke son abun cikin kasashen waje kuma suka amince da BTS.

Akwai rikitarwa: Hulu yafi dogara da kasuwar Amurka kuma tsarin talla/haƙƙoƙi na iya canzawa kwatsam (wani misali: matsalolin rarraba tashoshi da Benzinga ta ruwaito game da rikicin YouTube TV vs Fox, wanda ke nuna cewa yarjejeniyoyin rarraba na iya shafar samuwar abun ciki). Har ila yau, kamfanoni na Tunisia na iya amfani da agencies ko abokan hulɗa na dijital don gudanar da haɗin gwiwa — wannan yanayin kasuwanci mai saurin haɓaka an fayyace shi a cikin binciken kasuwa (openpr) game da girman kasuwar “Digital Advertising Agency”. Don haka, hanya mafi tasiri ga mai ƙirƙira daga Najeriya ba kawai DM zuwa brand ba ne — yana bukatar dabarun hadedde: bincike, hanyar sadarwa ta agency, gabatarwa mai ƙarfi, da tsari na doka/ruwan hanci.

A cikin wannan jagora zan nuna mataki-mataki (da misalai na DM/intro), wane hanyoyi zasu ba ka damar samun izini, yadda zaka magance matsalolin haƙƙoƙi ko damar canzawa, da abin da zaka saka a cikin tayin BTS ɗinka don ya zama mai jan hankali ga brand ɗin Tunisia ko agency dinsu.

📊 Bayanin Bayanai: Hanyar Zabi — Hulu vs Agency vs Direct Outreach

Wannan tebur yana nuna jan hankali: tallan kai tsaye ta Hulu (Option A) yana ba da babban yawan masu sauraro amma yana da tsada da lokaci mai tsawo saboda yarjejeniyoyi da rarraba haƙƙoƙi. Agency brokers (Option B) suna bada matsakaicin reach da mafi kyawun ƙimar amsa — agencies na dijital sun fi sanin yadda ake haɗa creators da brands (rahoton openpr akan kasuwar Digital Advertising Agency yana nuna wannan canjin). Direct outreach (Option C) yana da sauri da arha amma yana buƙatar ƙarfi a cikin gabatarwa da hujja don gamsar da brand.

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Sannu, ni MaTitie ne — mai rubutu kuma mai gwada dabaru ga masu ƙirƙira. Na yi aiki da VPNs da yawa don gwaji, kuma na ga yadda dama kan layi ke buɗe ko rufe bisa wurare da yarjejeniyoyi. A gaskiya — idan kana so ka bincika Hulu daga Najeriya don ganin ad da abun ciki (don gano waɗanda kamfanonin Tunisia suka bayyana ko rikodin BTS), yawanci za ka buƙaci hanyar haɗi mai aminci don bincike — nan take NordVPN ya kasance abin dogaro a gwajinmu.

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💡 Yadda Ake Gane, Sadarwa, da Rijerista — Mataki-mataki (500+ kalmomi)

1) Fahimtar Ma’anar Manufarka
– Ka fara da tambaya: Kana so ka yi BTS tare da kamfanin Tunisia wanda ya kasance a cikin talla da aka nuna a Hulu, ko da yake Hulu yafi Amurka? Ko kana son tabbatar da kamfani na Tunisia wanda ke son tallar kasuwar Amurka ta Hulu? Amsa wannan zata tsara hanyar da zaka bi.

2) Bincike na farko — gano kamfanonnin Tunisia a Hulu
– Yi amfani da scrubbing na credits, tallace-tallace a OTT, da kuma bayanan kamfen. Ka duba tallace-tallace da suka fita a lokacin da aka nuna jerin Hulu ko a shafukan tallan Hulu. Hakanan, ka duba hashtags, posts na social media lokacin da shirin ke fita — wani lokacin brands sukan tura BTS ko “making-of” a YouTube/Instagram.
– Ka tuna: sabanin YouTube/OTT na iya canzawa saboda yarjejeniyoyi (kamar yadda Benzinga ta nuna yadda matsalolin carriage za su iya shafar samuwar tashoshi). Don haka ka tabbata kana duba abubuwan da suka fi sabo.

3) Sanya hanyar sadarwa ta agency
– Yawanci kamfanoni na Tunisia suna aiki tare da agencies don gudanar da tallace-tallace na OTT. Rahoton openpr game da kasuwar Digital Advertising Agency yana nuna yadda brands ke dogaro da agencies wajen sauyawa da shigar da sempiyen kasuwa. Ka gano agency dinsu (Search: “Tunisia digital agency” + sunan brand) ko duba LinkedIn don “Marketing Manager / Head of Brand / PR Manager”.
– Fa’idar amfani da agency: sun fi sanin buckets na hannun rarraba, sharuddan haƙƙoƙi, da zasu iya sarrafa izini da inshora.

4) Direct outreach mai ƙarfi
– Idan ba ka samu agency ba, tura short pitch — amma kada ka yi generic. Ga tsari mai aiki:
– Subject: “BTS Idea — [brand name] x [your handle] — quick 60s concept”
– Farawa: gaisuwa, concise intro (sunanka, inda kake), example link (Ƙananan reels/portfolio), reason (me yasa BTS zai taimaka wa brand dinku a kasuwar diaspora/Gen-Z).
– Offer: kayi free pilot ko discounted rate don gwaji, ka kawo klaro deliverables (e.g., 3x 30s reels, 1x 2-min BTS feature, rights window).
– Call-to-action: “Zan iya tura cikakken proposal + breakdown? Zan iya book 15min wannan makon?”
– Bayar da takardun hujja (case studies) yana kara amincewa.

5) Farashi & Haƙƙoƙi
– Nuna packages: Basic (filming 1 day; social edits), Pro (multiple cameras; talent coordination), Rights (how long brand can use BTS). Idan brand na son amfani a Hulu ko a rarraba, za su buƙaci haƙƙin amfani da abun cikin ku — ku tambaya/sa sharuddan amfani.

6) Logistics
– Ka lura da tafiya zuwa Tunisia: visas, kayan aiki, inshora, da rukunin aiki. Idan baza ka je ba, bayar da ra’ayi na nesa (local fixer/production company in Tunisia) — wannan yawanci shine mafi sauri idan brand ba zai dauka ya kawo ƙungiya daga waje ba.
– Ka kuma yi la’akari da harshen: amfani da Faransanci/Arabic a cikin takardun yarjejeniya ko a cikin presentasyon zai taimaka — ko zaka hada mai fassara.

7) Magance matsaloli na rarraba/streaming
– Idan abun zai bayyana a Hulu ko a cikin wani shiri na Hulu, sanar da brand cewa akwai matakai na haƙƙin mallaka da yarjejeniyoyi — wannan yana iya bukatar haɗin gwiwa tare da legal team ko agency da ke sanin OTT buys. Ka nuni da cewa kana buƙatar rubutacciyar izini kafin amfani ko rarraba.

8) Amfani da kayan aikin zamani
– Yi amfani da kayan aiki kamar MagicPost (kamar yadda LeJournalDesEntreprises ya ambata) don gyara, templates, ko A/B testing na social versions. Hakanan, amfani da CRM da tracking (LinkedIn Sales Navigator, email trackers) zai sa ka bin diddigin replies.

🙋 Tambayoyi da Amsoshi (Tambayoyin da aka fi tambaya)

❓ Ta yaya zan san ko kamfanin Tunisia yana da agency wanda ke kula da Hulu ko OTT?

💬 Duba LinkedIn na kamfanin; ka nemi “Media Agency”, “Digital Agency” ko “Ad Account Manager”. Idan ba ka ga ba, ka nemi sunan PR/Marketing a website ko ka tura tambaya ta email mai taƙaitawa.

🛠️ Menene mafi ƙarancin kayan aiki da nake buƙata don yin BTS wanda brand zai yarda da shi?

💬 Kamar Gajeren jerin kayan: kyamara mai kyau (DSLR ko mirrorless), mic mai kyau, stabilizer, basic lights. Sannan portfolio na misalai na aikin baya — yawanci wannan zai iya bude ƙofofi kafin kayan alatu su zama mahimmanci.

🧠 Za a iya samun matsala game da haƙƙin rarraba idan na nuna BTS a shafina kafin brand ya amince?

💬 Akwai yiwuwar. Ka tabbata ka sami rubutacciyar izini (release) daga brand kafin ka saki BTS da aka yi akan aikin su. Idan kuna so ku yi amfani da clip na abu wanda ke da haƙƙin mallaka (wani clip daga Hulu misali), sai ku nemi ƙarin izini daga mai haƙƙin mallaka.

🧩 Final Thoughts…

Aiki da kamfanonin Tunisia don yin BTS na iya zama babban dama ga masu ƙirƙira daga Najeriya — musamman idan ka shirya wajen fitar da hujjoji masu ƙarfi, ka yi amfani da agencies a matsayin ginshiki, ka tsara packages masu sauƙi, sannan ka tabbatar da bangaren doka. Ka tuna: sau da yawa agencies suna da gajeren hanya zuwa decision-makers; Hulu ko OTT platforms suna da sabani a rarraba; kuma kayan aikin zamani (AI editing tools da CRM) na iya rage lokacin sayarwa.

Ka fara daga ƙanana: gano brand, tura pitch mai ƙarfi, kuma bayar da ƙarin dalili me yasa BTS naka zai ƙara daraja — musamman ga kasuwar diaspora ko ga tallace-tallacen OTT. Idan ka haɗa wannan da tsari na gaske (budget, rights, timeframe), za ka fi samun nasara.

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