Influencer Strategy

💡 Gabatarwa Akwai ‘yan creators a Najeriya da suke tambaya: “Ta yaya zan samu kamfanin Qatar (musamman brands na kayan kwalliya) da ke yin talla a kan Disney Plus, domin su dauke ni ambassador?” Wannan tambaya ba ta dabam — mutane suna ganin kasuwar Gulf ta karu, kuma kamfanoni suna neman influencers da zasu ja hankalin masu kallo a wajen gida. A cikin wannan jagorar, zan ba ka mataki–mataki, daga yadda zaka gano waɗannan brands, irin content da suke so, yadda zaka gyara pitch ɗinka musamman domin Disney Plus ad placements, har zuwa yadda zaka tattauna farashi da sharudda. Za mu haɗa misalai daga labarin Dubai Chocolate (wanda ke nuna yadda labari mai kyau da video viral zai sa brand ya tashi), abubuwan da ake magana a kansu a dandalin tech/game da streaming (kamar yadda begeek ya taba rubutu kan abubuwan Disney), da kuma dabarun girman audience kamar yadda TechBullion ya nuna game da Instagram tools. ...

💡 Gabatarwa — Me yasa Norway, me yasa Takatak? Da gaske: idan kana ƙara neman brand deals daga waje, Norway na da fa’idodi na musamman — kasuwar mai ƙarfin siye, brands masu tsabta da strong product design, da sha’awar authentic creator content kamar unboxing. Abin mamaki: labaran duniya na nuna mutane suna magana game da Norway a kafofin watsa labarai (misali akwai rahotanni game da mutane da suka sami mafaka a Norway, a cewar Телеграф), wanda ke nufin brands ɗin ƙasar suna kulawa da image sosai — sukan zaɓi creators masu inganci da hoton da ya dace. ...

💡 Gabatarwa A gaskiya, neman Myanmar Instagram creators don tura traffic zuwa fitness app ɗinka ba abu ne wanda zaka yi ta hanyar “copy/paste” ba. Akwai dama sosai: mutane suna ƙaunar shirin motsa jiki na gajeren lokaci, labarai na transformation, da live coaching. Amma akwai matsaloli guda biyu masu girma da suka kamata ka sani kafin ka fara: tsaro na mutane (rahotanni sun nuna wasu matsaloli a yankin) da yawaitar wakilai marasa gaskiya da suke tallata “creators” waɗanda ba su da cikakken iko akan ayyukansu. ...

💡 Yadda Zaka Nemo Masu Kirkirar Hulu na Faransa Don Kara Yawan Masu Sauraro Kai, idan kai dan kasuwa ne a Nigeria kuma kana son fadada kasuwancinka zuwa kasuwar Faransa ta hanyar amfani da masu kirkirar abun ciki na Hulu, to ka na cikin wuri mai kyau. Wannan batu ba sabon abu bane, amma yadda ake yin sa a halin yanzu ya canza. A shekarar 2025, manyan dandamali kamar BaoLiba suna taimakawa wajen gano masu kirkira na musamman wanda suke da karfin tasiri a kasuwannin duniya, musamman ma Faransa. ...

💡 Yadda Nigeria Creators ke Amfani da Vkontakte don Neman Matsayin Brand Ambassador a Armenia A yau, masu kirkira daga Najeriya na kara samun sha’awa sosai wajen amfani da dandamali kamar Vkontakte domin fadada kasuwar su, musamman ta hanyar neman matsayin brand ambassador a kasashen waje kamar Armenia. Wannan ba kawai kokarin samun kudi bane, har ma wata hanya ce da ke basu damar kara gina suna da kuma samun hulda kai tsaye da kamfanoni masu tasowa. ...