LinkedIn advertising ya zama babban wuri na tallace-tallace a duniya, musamman ga ‘yan kasuwa da influencers a Nigeria da ke son faɗaɗa kasuwancin su ta hanyar United States digital marketing. A cikin wannan rubutu, zan kawo muku cikakken bayani game da 2025 ad rates na LinkedIn, yadda za a yi media buying daga Najeriya, da yadda za ku iya amfani da wannan dandali don samun riba mai ɗorewa.
📢 Marketing Trends na 2025 a Nigeria
A 2025, musamman a watan Mayu, Nigeria ta nuna karuwar sha’awar amfani da LinkedIn don tallata kayayyaki da ayyuka. Wannan ya samo asali ne daga yadda masu kasuwanci da influencers ke fahimtar LinkedIn a matsayin dandalin da ya fi dacewa da business-to-business (B2B) marketing. Haka kuma, akwai karuwar bukatar LinkedIn Nigeria, inda yan Najeriya ke amfani da shi wajen gina network da kuma tallata kansu ga kasashen waje musamman Amurka.
💡 Fahimtar 2025 United States LinkedIn Advertising Rate Card
LinkedIn ya fitar da sabon jadawalin farashin talla na 2025 wanda ya shafi dukkan categories, daga sponsored content, message ads, video ads har zuwa dynamic ads. Ga masu son yin media buying daga Nigeria, yana da kyau su fahimci cewa farashin talla a US yana da tsada idan aka kwatanta da sauran kasuwanni, saboda haka dole ne a tsara kasafin kudi da kyau.
A kasar Amurka, farashin talla na LinkedIn na 2025 ya fara daga $5 zuwa $12 a CPM (cost per mille), yayin da CPC (cost per click) zai iya kaiwa $7 zuwa $11, ya danganta da category da irin tallan. Wannan na nufin idan kai dan kasuwa ne daga Nigeria kuma kana son kai tallanka zuwa US ta LinkedIn, dole ne ka samu kyakkyawar dabarar media buying don rage kashe kudade marasa amfani.
📊 Yadda Nigeria ke amfani da LinkedIn Advertising
A Najeriya, yan kasuwa da ‘yan influencers kamar Folarin Falana (Falz), Mo Abudu, da kuma kamfanonin fintech kamar Paystack da Flutterwave suna amfani da LinkedIn sosai wajen tallata ayyukansu ga kasashen duniya. Suna hada tallace-tallacen su da hanyoyin biyan kudi na gida kamar Naira debit cards, USSD codes, da kuma bank transfers ta hanyar kamfanonin biyan kudi na duniya.
Domin yin media buying mai amfani daga Nigeria, dole ne a yi la’akari da wasu abubuwa kamar:
- Amfani da VPN don samun damar shiga LinkedIn Ads Manager na US.
- Zaɓar payment methods da LinkedIn ke karɓa, musamman katin kiredit na duniya.
- Fahimtar dokokin Najeriya kan tallace-tallace da ke shafar kasuwanci na waje don kauce wa matsaloli.
❗ Menene ya kamata ku sani game da LinkedIn Nigeria da US LinkedIn Ads?
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Ta yaya zan iya fara talla a LinkedIn daga Nigeria?
Kuna buƙatar asusun LinkedIn na kasuwanci, katin biyan kuɗi na duniya, kuma ku yi amfani da VPN idan akwai buƙatar shiga dandalin tallan Amurka. -
Shin LinkedIn advertising zai yi tasiri a kasuwar Nigeria?
Eh, musamman ga B2B products da services, LinkedIn na da matuƙar tasiri musamman ga masu neman haɗin gwiwa da manyan kamfanoni. -
Yaya zan iya rage farashin talla a LinkedIn?
Ku yi targeting mai kyau, amfani da data analytics, da kuma gwada A/B testing don gano irin tallan da ya fi tasiri a Nigeria da US.
💡 Tips don Cin Ribar LinkedIn Advertising daga Nigeria
- Yi amfani da local influencers kamar Toke Makinwa ko Eniola Badmus dan tallata kayayyakin ku ga masu sauraron Nigeria da suka shiga LinkedIn.
- Ka daure ka hada tallanka da abubuwan da suka dace da al’adu da dokokin Najeriya.
- Yi amfani da data da LinkedIn analytics don ganin wane irin talla ne ya fi jawo hankalin masu amfani a Nigeria da US.
- Yi la’akari da lokacin da za a yi tallan, misali lokacin aiki na kasuwanci a US da lokacin da yan Najeriya ke kan layi.
📊 Kammalawa
A takaice, 2025 ad rates na LinkedIn a Amurka suna da tsada amma suna da amfani ga ‘yan kasuwa da influencers na Nigeria da ke son kai tallan su ga kasuwar duniya. LinkedIn Nigeria na kara samun karbuwa, musamman wajen hada kai tsakanin masu kasuwanci na gida da na duniya. Media buying daga Nigeria zuwa US na bukatar tsari mai kyau, biyan kudi daidai, da sanin dokokin kasuwa.
BaoLiba zai ci gaba da sabunta ku akan trends na Nigeria a fannin influencer marketing, don haka ku kasance tare da mu don samun sabbin bayanai masu amfani.